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BAM - Behavioural Analysis Model

The project is part of the development path of the Audit function for the use of corporate information assets, contributing to the improvement of controls through an experimental approach of Advanced Analytics with the use of unsupervised models in order to create a modular system that, through the use of algorithms and the exploitation of Big Data, allows for the detection of any atypical behavioral situations of consultants.

Mission and Goals

The system aims to prioritize higher-risk positions according to the Capacity of the Audit structure, on a modular basis, according to the structure's dimensions of interest (e.g., profit to the Bank, ethical behavior, etc.) through the creation of a "behavioral report card."

The perimeter chosen for the project is that of financial advisors, who constitute a rapidly expanding business channel and consequently represent a growing area of risk on which to strengthen control garrisons.

Advisors' operations are tracked on the company's information system, and related data will be made available on the Big Data platform in a structured Data Warehouse in order to accelerate the Data Exploration phase through the study of different perspectives, such as portfolio structure, assets, operations, and client type.

The development and grounding of the Use Case also make it possible to:

  • Improve the system of Audit controls on the corporate network through new methodologies;
  • Experiment with an unsupervised model using computer tools and available data;
  • Develop a modular system that can evolve over time and is replicable on other Audit domains;
  • Acquire new methodologies from Advanced Analytics through Knowledge Transfer.
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