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More than 30,000 professionals make up the ecosystem of Cetif: we facilitate the meeting and exchange between banks, insurers and companies in an academic Center, competent and independent environment to share knowledge, experience and strategies on the most innovative drivers of change.
16 Research Hubs focused on dynamics of strategic evolution, regulatory updates, organizational and process practices, and the effects of digitization: we study innovation trends and best practices and share them with our communities.
Over 60 events including Main events (Workshop and Summit) and Community events (related to research activities) and Webinar: we bring together banks, insurance companies and businesses for shared growth on trends and challenges to outline innovative development strategies.
More than 40 Executive Education tracks, 4 Master's programs and numerous Company Specific Programs: we transfer innovative financial-oriented content with a scientific approach.
An experimental spin off combining academic research and entrepreneurial approach: we turn innovation and digitization into a concrete business advantage.
In recent years, technological innovations have profoundly changed the relationship between Banks and Customers. Simplicity, speed, security and personalization have established themselves in the market as basic requirements of User Experience. In this change, Machine Learning and Cognitive Computing technologies are among those that are most revolutionizing the development of banking business. In particular, chatbots, personal assistants, and robo-advisors are a key driver for innovation in User Experience and banking services. What are the most appropriate tools and technologies for the development of Instant Services that ensure a high User Experience? What investments are needed?
Target Audience: the meeting is primarily aimed at the areas of responsibility of the Chief Marketing Officer(CMO), Chief Innovation Officer and Chief Digital Officer (CDO) and the innovation, organization and governance functions of digital projects.
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