• Membership

    More than 30,000 professionals make up the ecosystem of Cetif: we facilitate the meeting and exchange between banks, insurers and companies in an academic Center, competent and independent environment to share knowledge, experience and strategies on the most innovative drivers of change.

  • Research

    16 Research Hubs focused on dynamics of strategic evolution, regulatory updates, organizational and process practices, and the effects of digitization: we study innovation trends and best practices and share them with our communities.

  • Events

    Over 60 events including Main events (Workshop and Summit) and Community events (related to research activities) and Webinar: we bring together banks, insurance companies and businesses for shared growth on trends and challenges to outline innovative development strategies.

Research

ENHANCING LENDING CUSTOMER JOURNEYS

26.03.2024 10:00 - 13:00 14:00 - 16:00 Dual mode
  • Behavioural marketing and contextualized bidding
  • Pre-approved and pre-approved credit
  • The new Consumer Credit Directive

Presentation of the day

Community event: 1ST DIGITAL LENDING HUB - ENHANCING LENDING CUSTOMER JOURNEYS.

The meeting aims to decline the following themes:

  • Behavioural marketing and contextualized bidding
  • Pre-approved and pre-approved credit
  • The new Consumer Credit Directive
Research meeting: 1ST RESEARCH MEETING DIGITAL LENDING HUB

Kick Off of the Research Project: presentation of the objectives, methodology and structure of the Research Project including survey and delphi analysis.

Agenda of the day

date: 26.03.2024
time: 10:00:00
Chiara Frigerio
Professor of Business Organization and Secretary General Cetif
Università Cattolica del Sacro Cuore
Opening of the proceedings by Prof. Chiara Frigerio
date: 26.03.2024
time: 10:15:00
Joel Rivera
Research Analyst
Cetif
Enhancing lending customer journeys
date: 26.03.2024
time: 10:45:00
Amiran Tsintsadze
Head of Digital Lending & Special Projects
illimity
Scenario by illimity
date: 26.03.2024
time: 11:15:00
Alessandro Amorosi
Head of Consumer Lending BancoPosta
Italian postal service
Armando Capone
General Manager Italy
Experian
Paolo Massarutto
General Manager
Prestipay
Luigi Pace
Central Director of Marketing and Innovation
Compass Bank
Round table discussion

Research meeting outcome

Partners

Companies and technology partners involved in development.

The appointments of the Digital Lending HUB 2024