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PERSUASIVE COMMUNICATION: TECHNIQUES AND TOOLS TO MAXIMIZE THE POWER OF COMMUNICATION FOR EFFECTIVE LEADERSHIP

1-4 DAYS DUAL MODE
May 13-15, 2025
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Early-bird
- 100 euro
With enrollment by
13.04.2025
Closing Date for Enrollment: 30.04.2025

Being a leader in the 'contemporary era requires knowing how to communicate persuasively to inspire, engage and move to 'action. This course aims to develop one of the MUST-HAVE skills for contemporary leaders--Persuasive Communication, integrating theory to practical application and acquiring the tools to deal effectively with real situations in the day-by-day.

 

NEW 2025! The Course registration fee includes access to confidential asynchronous content through the Smart platform Academy.

Date
May 13-15, 2025
Industry
CROSS INDUSTRY
Subject areas
It, Operations & HR
Language
Italian
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Registration fee
Adherent Cetif
€ 950.00 + VAT *
Non-Adherent Cetif
€ 1100.00 + VAT*
*Quota per participant
Discounts and economic benefits
To whom it is addressed

The course is aimed at those who want to develop or refine their skills in
communication and respond more effectively to the needs and complexities of the contemporary era. To ensure active participation in discussions, at least a basic knowledge or 'experience of the proposed topics is required

Formative Objectives.
  • Understand the benefits of persuasion and application scenarios
  • Acquire persuasive communication techniques and tools
  • Apply the theory to real cases to facilitate its re-use in the day-by-day.
  • Leverage role-plays as a practical tool to practice new skills and develop new functional behaviors.
  • Share individual experiences and discuss best/worst practices, fostering the maximization of collaborative value
The format

Innovative and effective teaching techniques geared toward the transfer of knowledge and behavior through:

  • theoretical lectures
  • moments of consolidation and critical revision of content
  • exercises and simulations
  • use case and benchmark

The Course will be held in. Dual Mode: the participant at the time of registration may communicate the mode of fruition.

Course Schedule.

The course is aimed at learning more about persuasive techniques
verbal and written, applying them to real cases. In particular.
the following questions will be answered:
-What are persuasive techniques and how are they applied (Part 2)
-How written persuasive communication differs from verbal persuasive communication.
-Exercises and role play

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