• Membership

    More than 30,000 professionals make up the ecosystem of Cetif: we facilitate the meeting and exchange between banks, insurers and companies in an academic Center, competent and independent environment to share knowledge, experience and strategies on the most innovative drivers of change.

  • Research

    16 Research Hubs focused on dynamics of strategic evolution, regulatory updates, organizational and process practices, and the effects of digitization: we study innovation trends and best practices and share them with our communities.

  • Events

    Over 60 events including Main events (Workshop and Summit) and Community events (related to research activities) and Webinar: we bring together banks, insurance companies and businesses for shared growth on trends and challenges to outline innovative development strategies.

Research

BEHAVIORAL & HYPER PERSONALIZATION IN BANKING

12.03.2024 10:00 - 13:00 14:00 - 16:00 Dual mode
  • The evolution of insight-driven data strategy
  • Dynamic clusters and contextual and predictive service models
  • Open finance & Financial Data Access Framework

Presentation of the day

Community event: 1ST DIGITAL BANKING HUB - BEHAVIORAL & HYPER PERSONALIZATION IN BANKING

The meeting aims to decline the following themes:

  • The evolution of insight-driven data strategy
  • Dynamic clusters and contextual and predictive service models
  • Open finance & Financial Data Access Framework
Research meeting: 1ST RESEARCH MEETING DIGITAL BANKING HUB

Kick Off of the Research Project: presentation of the objectives, methodology and structure of the Research Project including survey and delphi analysis.

Agenda of the day

date: 12.03.2024
time: 10:00:00
Paolo Gatelli
Senior Research Manager
Cetif
Opening of the proceedings by Dr. Paolo Gatelli
date: 12.03.2024
time: 10:15:00
Paolo Gatelli
Senior Research Manager
Cetif
Behavioral & hyper personalization in banking
date: 12.03.2024
time: 10:45:00
Giuseppe Conte
Head of Brand & Customer Experience
Widiba Bank
Customization & Customer Experience
date: 12.03.2024
time: 11:15:00
Jasmine Mazza
Senior Associate
Chiomenti
Gianluigi Pesce
Head of Client Intelligence
UniCredit
Geronimo Pirro
Head of Digital Sales & Marketing
Italian postal service
Round Table

Partners

Companies and technology partners involved in development.

The appointments of the Digital Banking HUB 2024